Comparison
Trade source-credit pricing and premium-tier gating for a unified analytics workspace where AI generation, recurring reports, and team workflows ship at one transparent price.
Why Serpitis
Whatagraph delivers polished visuals and a generative IQ AI layer, but its source-credit pricing model and premium tiering lock smaller marketing teams out of the meaningful capabilities. Serpitis ships generative AI, recurring workflows, and team controls as core product surfaces at a flat price built around the GA4 and Search Console workflow.
AI Playground generates chart ready answers and ships into recurring workflows in one workspace, instead of jumping between IQ generation surfaces.
Flat workspace pricing replaces source-credit math, so adding GA4 properties or Search Console accounts does not compound your bill.
GA4 and Search Console depth is a first class focus, not a generic connector inside a forty-plus integration catalog.
Side by side
A side by side look at how Serpitis compares with Whatagraph on the capabilities modern marketing teams rely on every day.
| Capability | Serpitis | Whatagraph |
|---|---|---|
| Pricing model | Flat workspace plan | Source-credit tiers |
| Entry price | $59 / month | ~$269 / month (€249) for Start (monthly billed) |
| Google Search Console | ||
| Google Analytics | First class data source | Generic connector |
| AI Playground (natural language to chart) | IQ generates report structures and summaries | |
| AI written report summaries | IQ Plus auto-updating summaries | |
| Recurring reporting workflows | Visual workflow builder | Schedule per report |
| Team activity audit log | ||
| Branded PDF exports | ||
| Domain locked workspace access | ||
| Warehouse export (BigQuery, Looker) | ||
| Annual discount | Monthly only at launch | Custom annual contracts |
| Free plan or trial | 7 day trial | Free plan with 5 credits |
Pricing
Both plans below are publicly listed entry tiers. Use them to compare what is actually included before scaling up.
Whatagraph
~$269per month (€249), billed monthly, 20 source credits
Serpitis
$59per month, 7 day free trial
Why teams switch
The patterns we hear most often when teams move their reporting into Serpitis.
Add data sources and reports without watching a credit meter or planning your next pricing tier upgrade.
Team scaling is part of the Plus plan instead of a separate per-seat conversation tied to source counts.
Generative analytics is part of the core experience, not gated to higher source-credit tiers or custom contracts.
Describe the metric, dimension, and time window and the workspace returns a validated dashboard output.
AI outputs flow into recurring reports and branded exports inside one workspace, not split across IQ surfaces.
Generation reads from your GA4, Search Console, and Klaviyo connections instead of synthesizing from prompts alone.
Metrics and dimensions stay native to GA4 rather than being abstracted into a generic source schema.
Search visibility, queries, and pages live alongside GA4 in the same workspace, not behind a separate connector tab.
Pull Klaviyo metrics into the same workspace to round out the marketing analytics view without a separate tool.
Day to day
How the workspace looks once your team is inside it.
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FAQ
Common questions teams ask while comparing Serpitis and Whatagraph for reporting, analysis, and recurring workflow management.
Yes. Serpitis covers the same agency reporting use cases that Whatagraph addresses and adds generative AI, visual reporting workflows, and a flat workspace price that does not depend on source-credit accounting.
Whatagraph Start is around $269 per month (€249 billed monthly) for twenty source credits and scales by credit count. Serpitis is a flat $59 per month Starter plan that includes ten dashboards and AI Playground.
Serpitis AI Playground generates dashboards and report summaries from natural language prompts. It targets the same outcomes as Whatagraph IQ generation, focused on the GA4 plus Search Console workflow rather than a broader credit-based catalog.
Most teams rebuild reports in Serpitis using AI Playground prompts. Because outputs are generated from natural language, replicating an existing Whatagraph layout is faster than rebuilding widget by widget.
Serpitis supports branded PDF and CSV exports across plans. Reports include your logo, color, and naming so client deliveries match your brand without paying for a separate white label tier.
Connect your data, generate reporting outputs with AI, and ship recurring reports from a single team workspace.